The IMEX Frankfurt 3 day exhibition is so rich with learning and business opportunities. Uwin Iwin
Incentive is fortunate to be invited every year to participate.

This year both Kele Mogotsi – Director of Incentive Travel and David Sand – CEO attended with two
very different agendas. Kele ensured that we touched base with all suppliers in our global network of
destination management companies, to evaluate the existing relationships, learn about new
destination creative options for our clients, and to explore new trendy destinations.

David started the event participating in the prestigious Agency owner’s forum where Uwin Iwin was the only participant from Africa. This forum puts the very best thought leaders from around the
world together to share and sharpen ideas that solve current challenges and highlight future
opportunities.

Emerging from the show as the number one biggest trend is how AI is being used to enhance the
customer experience and bring efficiency to the planning stages of any incentive or event.

Artificial Intelligence (AI) and automation are transforming the way the industry works. With
advanced technology, planners can streamline event and incentive travel management, enhance
attendee experience, and gather valuable insights for future events.

In conclusion, AI and automation can revolutionize the industry, making events more efficient,
personalized, and engaging for attendees. By leveraging technology, planners can create
unforgettable experiences for attendees and stay ahead in the ever-changing landscape we work in.